Barbara works closely with a team of senior associates with unique capabilities in crisis, brand and leadership strategies, marketing public relations, strategic and creative writing and traditional and social media management.
Together, they specialize in helping clients protect assets and build value for their brands, products and reputations. Differentiated by their ability to apply creative solutions to strategic platforms, Barbara and her team consistently motivate target audiences to action through relevance and impact.
Barbara is a multiple award-winning communicator and marketing consultant who was also named All-Star in Marketing Communications by Reputation Management Magazine. In all, she has successfully steered over 30 national and global new product launches and brand restages, led more than 42 crisis planning and management efforts and provided strategic guidance and risk communications support to a wide range of regulatory issues, product recalls and corporate governance and social accountability matters.
Barbara has long subscribed to a simple motto: The grass isn’t greener on the other side of the fence, it’s greener where you water it.
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